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Middle East Electricity, the unmissable annual meeting in Dubai

As every year for more than 6 years, the Group sent a large representation to Middle East Electricity, held from March 6 to 8, 2018, to present the solutions supplied by the Transmission, Distribution, Safety and Connectors / Tooling SBUs. For the last 2 exhibitions our 72 m2 stand with an upper floor has allowed us to receive clients and prospects in utmost comfort and with utmost discretion. For the 2018 exhibition, the EMEA RD wanted to improve promotion of the Transmission SBU to anticipate upcoming activity in the local market over the coming months.

It must be remembered that Middle East Electricity is the largest electricity event in the Middle East, hosting over 1600 exhibitors on 80,000 m2 of exhibition. Over 130 nationalities are represented at this "mega-show".

However, attendance seemed to have dropped this year.

One of the explanations put forward is that a "sistership" event is held the following week in India. The 2018 edition of Elecrama may have attracted many visitors, it takes place every 2 years.